General Manager, Med Spa & Functional Medicine

We're looking for an experienced med spa General Manager to run the clinic day to day and grow our patient base. You know aesthetics and functional medicine from the inside: how patients choose a clinic, why they come back, and what it takes to run a compliant, profitable practice. You'll own the numbers, the team and the patient experience, and you'll be accountable for growth. What you'll do **Patient growth and marketing** * Own new-patient growth: set targets, manage the marketing budget, and track cost per new patient by channel. * Run paid and organic campaigns (Google, Meta, email/SMS, referrals, reviews) * Build retention: rebooking, memberships, treatment packages and win-back campaigns for lapsed patients. * Build local partnerships with gyms, salons, bridal shops, planners and other businesses, and grow group and event bookings. * Shape our service menu and pricing for weight loss, hormones, IV therapy and aesthetics. **Operations and finance** * Run daily operations: schedule, provider coverage, front desk, patient flow and the daily close in Zenoti. * Own weekly reporting: revenue, patients seen, spend per patient, rebook rate, new patients and marketing ROI. * Manage inventory and purchasing, including cold-chain and controlled-substance records (testosterone), with our medical director. * Manage budgets, vendors and costs; work with our bookkeeper on payroll and expenses. **Team and compliance** * Hire, train, schedule and coach the team; run performance reviews and the incentive plan. * Keep us compliant: California scope-of-practice rules, good-faith exams, HIPAA, OSHA, medical advertising rules, and charting standards, working with our medical director. * Handle patient concerns and protect the patient experience at every step. What you bring * 3+ years managing a med spa, aesthetics practice or functional/integrative medicine clinic, with P&L or revenue responsibility. * A track record of growing patient volume and revenue, with numbers you can share: new patients a month, retention, revenue growth. * Hands-on marketing experience: paid social and search, CRM/SMS campaigns, reviews and referral programs. * Working knowledge of GLP-1 weight loss, hormone therapy, IV therapy and injectables, and the California rules around them. * Experience with the med spa platform Zenoti * A steady, direct leader who holds a small team to high standards and treats them well. Nice to have * Clinical background (RN, LVN, MA) or aesthetics certification. * Experience launching memberships or opening a second location. * Bilingual English/Spanish. Pay: $50,000.00 - $100,000.00 per year Application Question(s): * Do you have at least 3 of experience managing a med spa, aesthetics practice or functional/integrative medicine clinic, with P&L or revenue responsibility? Work Location: In person