Vice President of Marketing Operations

**Job Summary** The Vice President of Marketing Operations leads the systems, teams, and processes that turn marketing strategy into coordinated, measurable execution. You’ll guide multichannel campaigns, demand generation, and performance marketing while partnering across functions to align marketing priorities with business and product goals. Your impact: By connecting campaign data to timely decisions, you help teams focus resources on effective programs and give customers more relevant experiences. **Duties** * Lead and develop marketing, advertising, or public relations teams; set priorities, manage projects, and oversee budgets. * Direct marketing campaign management across digital, social media, email, print advertising, and content marketing. * Oversee marketing automation tools and customer relationship management (CRM) systems, supporting campaign workflows and audience management. * Use web analytics reporting, Google Analytics, and other research to assess performance and guide data-driven decisions. * Coordinate with sales, product management, and other teams on business-to-business (B2B) marketing, advertising sales, and demand generation. **Requirements** * Demonstrated team leadership and marketing management experience, including cross-functional collaboration and marketing project management. * Knowledge of search engine optimization (SEO), digital marketing, social media marketing, social media advertising campaigns, and performance marketing. * Familiarity with implementing marketing automation tools, CRM systems, email marketing, analytics, and Google AdWords. * Ability to oversee content writing, graphic design, and creative work using Adobe Creative Suite; Facebook Advertising experience is useful. * Experience with budgeting and campaign planning; knowledge of print advertising and product management is preferred. Pay: $227,000.00 - $280,000.00 per year Benefits: * 401(k) * Dental insurance * Flexible schedule * Health insurance * Paid time off * Retirement plan * Vision insurance Experience: * Management: 10 years (Required) * Finance: 8 years (Required) Security clearance: * Confidential (Preferred) Willingness to travel: * 25% (Preferred) Work Location: Hybrid remote in Newark, NJ 07102